My college degree was a Bachelor of Arts – a Journalism degree with an emphasis on Public Relations. Because this degree was earned through the Journalism school, my course requirements included a bunch of classes that taught me about reporting.
You know, it’s not very often that we ‘love’ our businesses. Most of the time, it seems we push, push, push it to go harder-faster-bigger without taking time to show it some appreciation. The funny thing is, it’s that very thing - love and appreciation - that helps businesses to go harder-faster-bigger.
Every once in a while we enter what seems to be a vortex of support where seemingly a large group of individuals rally around what we’re doing to provide insight and support. Has this ever happened to you, or have you ever been the individual supporting someone else with their idea? Well it seems yesterday was my day.
The to-do list keeps getting longer, bad attitudes and mistakes ambush our workdays (and add to the to-do’s), morale is down, we feel undervalued and the ‘real’ innovative work we’re interested in keeps getting pushed to the bottom of the heap…underneath all that administrative crap no one else wants to do.
Berkeley, CA, February 7, 2012 – It’s easy to identify innovators, particularly in the Bay Area where organizations such as Apple, Facebook, and our universities offer inspiration almost daily. But, harnessing our own innovative capacity isn’t always so simple. Aiming to demystify the process toward innovation by making its principles accessible, replicable and fun, Imaginate, makes its world debut at the Lawrence Hall of Science February 4 – April 29, 2012.