Dawn Shalhoup, PR Expert
She who prepares the Potion
I’m an holistic PR expert with over two decades of experience serving businesses of all shapes and sizes, across creative and traditional industries. I have an unconventional approach to public relations that I’d like to bring to your business.
It’s my sense that many marketing, PR, and branding consultants have gotten away from the spirit of public relations. To them, it’s more about dry analytics, complicated data, and heady forecasts than it is about human connection. Running the numbers is important, but never more important than the true hearts beating right in front of you.
At Potion PR, I believe relating to your public — you know, those good people you’re lucky to serve — is the heart of everything good that happens in business. That’s the spirit that should underpin your PR, brand, and social media strategy. It’s about connecting and communicating, spotting and creating countless opportunities for meaningful and effective marketing.